Search Engine Marketing

Search Engine Marketing is one of the most cost-efficient forms of marketing. While more traditional marketing activities tend to focus on raising demand search engine marketing on the contrary corresponds to an existing demand.

Search Engine Marketing = Search Engine Optimization + Search Advertising

Search Engine Marketing is divided into two different forms; search engine optimization and search advertising.

Search Engine Optimization aims to improve the web page’s ranking in the organic results of the search engines. Search advertising means the paid visibility alongside of the organic search results.

Rapid findability in search engines through search advertising

With the help of search advertising you can improve your findability quickly and efficiently. Through search advertising your company is present in search engines with the keywords targeted to your offering. Placing your ads among the search results will ensure that you are one of the candidates when potential customers make their purchase decisions.

Search Engine Optimization to maximizes the number of visitors and increases the brand awarenes

Organic search results will collect about two thirds of all search engine traffic. According to international studies more than 32 percent of searchers consider well ranking companies to be the market leaders in their industry.

Customer Benefits

Ensure your findability. Over 65 per cent of Finnish people use search engines when searching for more information on products and services. Increase the traffic on your web page. With search engine marketing you will attract more potential customers. Increase sales. The visitors coming through search engines are already interested in your products and services. Be sure that you are included in the comparison. You know what you pay for. The results of search engine marketing can be clearly measured and analyzed.

We also offer performance-based pricing model. In this case you pay only for the results, which can be quotation requests or direct sales.

For more information contact us by phone, email or via contact form!